How to Optimize CPA and Affiliate Marketing
How to Optimize CPA and Affiliate Marketing - Whatever type of offer is chosen, the main job of a CPA and also an affiliate marketer is to promote what he is selling, besides CPA and affiliate marketers must also optimize their promotional campaigns. Optimizing campaigns is not done once, but must be repeated many times to get the best results. In the CPA and affiliate marketing, of course we will often hear with words like offer, landing page or commonly abbreviated LP, and most often is advertising.
Of course the three elements mentioned above are the main elements in the CPA business and affiliate marketing. There are 3 elements that must be optimized as follows:
There are several things we will know when we optimize the three elements mentioned above, such as the following:
1. Tracking Tool
We certainly want to know the extent to which our ads work, whether the ad is good performance or bad. Tracking tool here serves to track and facilitate us to know the data from our ads such as the number of ad clicks, the number of conversions obtained, any OS users who see our ads, and much more.
Tracking tool there is a paid and some are free, which is paid of course we have to hosting itself. One of the many tracking tools used by CPAs and professional affiliate marketers is Voluum.
2. Ad Angle
angle here is not an angel, but angle here is the point of view that we do to offer our offer to others. Suppose if we offer the same offer but with different angle to others, then the result will be different too. a good angle will result in larger conversions than those that do not.
angle can be interpreted as a fascination or a strong reason that we give to others, so that the person we give the offer is interested in what we offer. To get a good angle you need to do Split Test.
3. Split Test
Split test is a way to test two or many of the same variables. For example suppose we have ABCD advertisement to be addressed to person A and also B. Suppose ABCD advertisement that we address to person A and B turns person A more generating many conversions, then advertisement for person B we will stop.
While the ads intended for people A will be our optimization in order to generate more conversions. Such is the rough picture. Split this test needs to be done and also optimized if we as CPA and affiliate marketer use paid promotion like Facebook Ads for example. Then, how to optimize ads, offer and also landing page? Let's see the following discussion.
Optimizing Ads
There are many types of ads, such as images, text, or images as well as text, video, and more. Usually image type, image and text, or text ads contain only one angle in it. To create an interesting ad angle, we can combine many elements such as images, images and text, or text into our offer.
Optimizing Offer
Inside the CPA Network, there are certainly many offers we can choose from. Suppose we choose offer diet products for people A, B and C. Here of course we can do a split test to see which results are better. Be sure first and do research on what country or region destination is proven to produce for such kind of offer (diet product).
Optimizing Landing Page
For landing page, we should pay attention to the loading speed of our landing page. The landing page design is also included. To offer on the landing page that of course follow the angle and also the ad, and make sure the ad angle more attention to people than the design of its landing page.
CPA and also Affiliate Marketing may be said to be a business that leads to the game of profit and also loss. Loss here can be interpreted many things, but it can be said that many CPA and affiliate marketers feel a loss if their ads do not produce. Just as with spill test, a lot of losses that we get than succeed. But we do not need to be depressed or grieved, because there are many things that we can get and be our lesson to be successful in the future.
In addition we must optimize the ads, offer, and also landing page. We are also required to stop our optimization if the ad, offer, or landing page is failed. When? We do not know. Because who knows only you as the owner of the ad, offer and also its landing page. But we suggest, if you are in the condition already stuck in terms of optimizing the selected offer, it's good you move with another offer. It could be another offer you choose can bring benefits for you.
That's the tips on How to Optimize CPA and Affiliate Marketing, hopefully with this short enough article can be useful for us and good luck.
Of course the three elements mentioned above are the main elements in the CPA business and affiliate marketing. There are 3 elements that must be optimized as follows:
- Ads.
- Offer.
- Landing Page.
There are several things we will know when we optimize the three elements mentioned above, such as the following:
1. Tracking Tool
We certainly want to know the extent to which our ads work, whether the ad is good performance or bad. Tracking tool here serves to track and facilitate us to know the data from our ads such as the number of ad clicks, the number of conversions obtained, any OS users who see our ads, and much more.
Tracking tool there is a paid and some are free, which is paid of course we have to hosting itself. One of the many tracking tools used by CPAs and professional affiliate marketers is Voluum.
2. Ad Angle
angle here is not an angel, but angle here is the point of view that we do to offer our offer to others. Suppose if we offer the same offer but with different angle to others, then the result will be different too. a good angle will result in larger conversions than those that do not.
angle can be interpreted as a fascination or a strong reason that we give to others, so that the person we give the offer is interested in what we offer. To get a good angle you need to do Split Test.
3. Split Test
Split test is a way to test two or many of the same variables. For example suppose we have ABCD advertisement to be addressed to person A and also B. Suppose ABCD advertisement that we address to person A and B turns person A more generating many conversions, then advertisement for person B we will stop.
While the ads intended for people A will be our optimization in order to generate more conversions. Such is the rough picture. Split this test needs to be done and also optimized if we as CPA and affiliate marketer use paid promotion like Facebook Ads for example. Then, how to optimize ads, offer and also landing page? Let's see the following discussion.
Optimizing Ads
There are many types of ads, such as images, text, or images as well as text, video, and more. Usually image type, image and text, or text ads contain only one angle in it. To create an interesting ad angle, we can combine many elements such as images, images and text, or text into our offer.
Optimizing Offer
Inside the CPA Network, there are certainly many offers we can choose from. Suppose we choose offer diet products for people A, B and C. Here of course we can do a split test to see which results are better. Be sure first and do research on what country or region destination is proven to produce for such kind of offer (diet product).
Optimizing Landing Page
For landing page, we should pay attention to the loading speed of our landing page. The landing page design is also included. To offer on the landing page that of course follow the angle and also the ad, and make sure the ad angle more attention to people than the design of its landing page.
CPA and also Affiliate Marketing may be said to be a business that leads to the game of profit and also loss. Loss here can be interpreted many things, but it can be said that many CPA and affiliate marketers feel a loss if their ads do not produce. Just as with spill test, a lot of losses that we get than succeed. But we do not need to be depressed or grieved, because there are many things that we can get and be our lesson to be successful in the future.
In addition we must optimize the ads, offer, and also landing page. We are also required to stop our optimization if the ad, offer, or landing page is failed. When? We do not know. Because who knows only you as the owner of the ad, offer and also its landing page. But we suggest, if you are in the condition already stuck in terms of optimizing the selected offer, it's good you move with another offer. It could be another offer you choose can bring benefits for you.
That's the tips on How to Optimize CPA and Affiliate Marketing, hopefully with this short enough article can be useful for us and good luck.
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