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Here's the Reason Why Text Structure Is Very Important For SEO

Here's the Reason Why Text Structure Is Very Important For SEO - The text structure in a website is very important for SEO. If the content you write is structured and clear, the chances of getting a better ranking on Google will be higher. In this post, I will explain to you why the structure of text is very important for SEO on your website.

Here's the Reason Why Text Structure Is Very Important For SEO

How do people see the structure of your writing?


Not a few people, including myself. Before reading a content or article in various online media, you will usually see the structure of the text in its entirety.

After that if it's really nice to see it will usually start reading from above even to the end of the article. Sometimes some people also read only a few important points such as the subtitles and points in the article.

How does Google scan the structure of your writing?


It's almost the same as people seeing the structure of your writing but in a certain way. I will give you three examples of how Google uses the text structure to determine the ranking of a web page.
  • Google defines in several patents, giving a signal device such as semantic proximity. Semantics means learning the meaning / meaning contained in a language, code, or other type of representation. So, this semantic closeness refers to the proximity of the related words in a text. To be able to understand the semantic proximity of words, the structure of your text must be clear.
  • In other Google patents, Google explains clearly about the title. Titles that contain certain keywords are very important for the topic of an article.
  • With the Hummingbird update, Google has become much better at identifying synonyms.

There are still many patents that imply the use of text structures to understand an article or content.

As time goes by, Google becomes much better at analyzing content. Therefore, the better you write content, the easier it will be for Google to understand your content and therefore the ranking you get will be higher.

Writing articles with a clear structure also has a positive effect on Google search rankings. Well-structured text has a lower bounce rate and has a higher chance of being shared with various social media by others. This will automatically increase your ranking in Google search results.

Tips for improving your text structure


If you want to improve your text structure, then you need to pay attention to the following points:
  1. The first paragraph of your text or writing
  2. Content title
  3. The first sentence of each new paragraph

For more details, please refer to the explanation below from the three points above:

1. First paragraph

You must briefly explain what the article you wrote in the first paragraph. In a printed article, such as a story, a novel, or something else a writer usually starts with a kind of teaser or opening.

But there is no time for that if you write for the web, you only have a few seconds to draw the reader's attention to the first paragraph.

So, make sure the first paragraph tells the main message of your post. That way, you make it easier for readers to find out what the content of the post or article you wrote.

You also have to tell Google what content is contained in the content that you make by placing the keywords that you focus on in the first paragraph.

2. Title (Heading)

The title must be interesting and must clearly state the contents of the paragraph below. As I said above, some people might only focus on the title or points in your content.

Therefore, make an interesting title and according to the explanation below. I suggest that you place the title or heading above each long paragraph.

3. First sentence in each paragraph

There are several types of people with different writing styles.

Some write a paragraph consisting of 1 - 25 words only, there are more than 50 words per paragraph and there may also be writing up to 100 words in each paragraph.

This depends on each person, but I myself prefer writing under 50 words for each paragraph, or just about 2 or 3 sentences.

If you are the type of person who writes many words for each paragraph, it is better to pay attention to the key words in the main sentence. Whereas if you have a shorter type of writing, you can save keywords in the second paragraph or in the second sentence.

But the main point is to put keywords in the first paragraph of the entire contents of the content you make.

Conclusion


Make sure the first sentence of the paragraph has an important message from each paragraph below it. Because, everyone tends to read the first sentence of each new paragraph when they see your content or article.

Sentences or other paragraphs can contain explanations to describe what is in the core sentence or the first sentence in the main paragraph. Chances are that Google will pay extra attention to these sentences to determine the topic of the text you are making.

If you write well-structured articles and stay focused on the topics you are discussing with targeted keywords, your site's ranking will naturally increase.

So many articles that I can discuss this time about Here the Reason Why Text Structure Is Very Important For SEO. Hopefully useful and good luck.

1 comment for "Here's the Reason Why Text Structure Is Very Important For SEO"

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