Showing posts with label SEO. Show all posts
Showing posts with label SEO. Show all posts
5 Recommended SEO Checker and Audit Reports Tools Website

5 Recommended SEO Checker and Audit Reports Tools Website

As a website owner, of course we want our website ranking to be on the first page of search engines. To realize it is not an easy thing, because the website needs to be optimized with good SEO. SEO is one of the good strategies to improve the quality and quantity of traffic on a website, so that the website can be easily found in search engines.

Creating an SEO strategy to optimize a website is very important, but if the SEO effect you apply is not effective, you don't need to worry because now there are many SEO checkers and audit reports tools. With this tool we can measure the quality of the website from an SEO point of view. Now it is very easy to search or find it on the internet ranging from free to paid, depending on each need and of course there are differences between the two, which can usually be seen from what features can be accessed.

The existence of an SEO checker is very helpful in improving the quality of the website appropriately and effectively and can help in knowing various fundamental problems that can affect the performance of a website. Some of them are:
  • SEO problems technically
  • Website structure
  • On page SEO
  • Off page SEO
  • Contents
  • User experience problems
  • As well as a few other things

What components need to be optimized on a website?

At the optimization stage so that our website can be ranked high on the first page of search results, there are several aspects that we can optimize, namely On page, Off page, and technical SEO.

5 Recommended SEO Checker and Audit Reports Tools Website

It is clear that the parts that can be optimized are different aspects however, having the same goal is nothing but to get the best rankings on search engines. For these three aspects, the following is an explanation of the aspects that must be optimized which includes:

SEO On Page

On page SEO which can be referred to as on-site SEO is a way to optimize a website to get good rankings and organic traffic on search engines.

In addition to creating and delivering relevant and quality content, on-page SEO also includes optimizing attractive titles, tags, quality content, internal links as well as URLs and images. This is to ensure that the website has high authority and trust.

We should also always be updated about on page SEO as it has changed in a few years, so it is important to keep up and update on the latest way. If the on-page SEO on the website is good, then the content we create will be easily found by the target audience and can rank high on search engines.

SEO Off Page

Off page SEO is a step in optimizing SEO that is done outside the website you manage. This step is done to support on-page SEO that focuses on improving the internal factors of your website. In implementing off-page SEO optimally, you must use various supporting platforms such as online forums, social media, and other websites.

Link Building

Link building is a backlink building strategy or that aims to increase domain referral as an important factor that affects the increase in website rankings in search engines. Backlinks are links that are deliberately created in other websites that point to your main website. Link building itself is broadly 2 types, namely:

1. Internal Link Building
Internal link building itself is a strategy of building backlinks between one page and another page of your website (on the same website) and is interconnected or relevant.

2. External Link Building
While external link building uses other websites as a place to put links. Or in other words, you are looking for backlinks from outside websites that point to your website.

DA (Domain Authority)

Domain Authority is a score that shows how well a website ranks. The higher your DA score, the better the authority on your website for search engines.

PA (Page Authority)

Page Authority is the value of a page on a website for search engines.

Guest Blog

Guest blogging is an effort made by the owner of a certain website to put his web quality content into another website, for example done by being a guest writer on another site or blog.

Promotion

Promote certain content from your website to various potential platforms such as social media, YouTube, and other marketing platforms. This activity aims to attract the attention of the audience to visit your website.

Technical SEO

Technical SEO is an optimization done on the inside of the website. Technically, this optimization stage is the most difficult among other website components. The goal is to optimize the structure of the website so that its performance can be maximized and easily liked by search engine bots. The technical aspects of SEO itself include:
  • Website structure
  • Website speed
  • Site security (SSL)
  • XML Sitemap
  • Website layout
  • Website themes
  • Navigation
Because the better the structure of your website, the easier it is for search engines to get to know the website. As a result, search engines easily index your site to make it easier for the audience to find.

Recommended SEO Checker Tools

The following are some recommended tools that you can use in analyzing the performance of a website.

SEMrush

SEMRush is one of the free tools that is very well known to be effective in analyzing a website. What is the reason that SEMRush is so popular? 

5 Recommended SEO Checker and Audit Reports Tools Website

This is because SEMRush has complete tools. For example, website audits and keyword tracking so that they can identify the right keywords to use. SEMRush tools also have an interface that can be said to be quite easy, without taking a long time the user can analyze problems on the website and how to optimize them.

Screaming Frog

Screaming Frog is an SEO audit tool for analyzing and auditing technical SEO issues. Some of the audit results that Screaming Frog can identify include broken links, duplicate content, generate XML sitemaps, pages with less optimized metadata, and many more.

5 Recommended SEO Checker and Audit Reports Tools Website

These tools are available in both free and paid versions with different features. Obviously the paid ones have more complete features when compared to the free version.

Google Search Console

In the process of website optimization, Google Search Console is one of the free tools provided by Google. This tool is arguably important in supporting the website optimization process. Because it can provide information about graphs and user data organically, so it can help in monitoring the development of the website, especially in terms of SEO.

Google Search Console is one of the reliable tools for auditing website performance. With this tool you can find out the problems seen by Google when they crawl and index your website so that they can immediately make improvements.

Neilpatel

This SEO checker website is very well known in terms of SEO optimization as well as keywords. When compared to others, this Neilpatel has a simple layout and is easy for us to understand.

5 Recommended SEO Checker and Audit Reports Tools Website

This tool is divided into four main categories, namely Health Check (website SEO health condition), Critical Errors (problems on the website that must be overcome), Warnings, and Recommendations (optimization suggestions that must be done). In addition, you can also find out the site speed that greatly affects the quality of a website. With features and a user friendly interface, those of you who are still new to SEO know very well what steps must be taken to improve website performance.

Ahrefs

Ahrefs is one of the SEO tools commonly used to make reports on website audits, backlink analysis, URL rankings, competitive analysis, and others.

5 Recommended SEO Checker and Audit Reports Tools Website

Ahrefs also comes with How To Use information or a complete guide to each tool. So, anyone can use this SEO tool, both beginners and professionals. Some of Ahrefs' features can be used for free, but access is very limited. To get more access, there is a free trial for a few days.

Which SEO Checker and Audit Do You Use?

SEO checker is indeed quite effective for designing SEO strategies in optimizing your website. However, of course, expertise is needed in addition to relying on SEO checkers so that the SEO optimization you do is more optimal. Every SEO checker or SEO tool must have its own advantages, so there is no need to hesitate to collaborate more than one in optimizing the website you manage.

Those are 5 recommendations for SEO checker & audit reports tools that can be used for free. But to access more complete SEO features, you must use paid SEO tools to maximize your website optimization.
What Makes a Blog Have so many Visitor?

What Makes a Blog Have so many Visitor?

What makes a blog have so many visitors? - Have you guys noticed how a blog develops!? Have you ever asked what makes a blog have high visitor traffic (traffic)!? For those of you who also have a blog, you may have understood how to get up and down a blog writer, starting from attracting visitors, looking for appropriate themes and writing materials, improving the quality of the blog, organizing and coding the syntax of the blog page builder, learning web programming (HTML, CSS, and JS).

What Makes a Blog Have so many Visitor?
What Makes a Blog Have so many Visitor?

Being a blog writer is not something easy and instant, there are many parts that need to be considered and many things that need to be done. Everyone has their own motivation to write and build a blog. Most blog writers are probably inspired by the income that can be earned by just writing on a blog. But whatever it is as long as it can bring benefits to others does not matter.

Today the blogging world has grown rapidly, according to statistical data has registered more than 300 million domains as of 2017. Based on this, it can be said that the competition among blog writers is becoming increasingly elite. A blog is able to develop according to the development of its author, but even so sometimes one's own blog is still unable to achieve the desired traffic. Then what makes the traffic of a blog can increase!? There are several things that become a source of energy for a blog, which can be a strength for a blog writer to create a blog the way he wants. Then what are these things, look carefully at the following things, maybe it can be a motivation for you.

Writer

Like a piece of hardware, the author is a processor for a blog. The most important and most influential part of the future of a blog. In the hands of a reliable writer, a blog will become a star in cyberspace and top rankings for relevant search results. Quality writers will certainly be able to produce quality writing, therefore the author is the first factor that affects the traffic of a blog. Friends need to know, especially for fellow blog writers, that if an author stops writing for a long time, it will be quite influential for his blog. The longer the traffic of a blog will decrease when for a long time it is not filled with writing. Therefore, a blog writer must keep his blog up to date so that blog traffic continues to increase.

If you are a writer or are going to be a blog writer, try to make small changes to yourself. First, by deciding to choose a simple and noble intention, there should be no no-no intentions, let alone bad intentions, because in fact the power of God remains even in cyberspace. Try to be sincere in helping others by providing information that is not a hoax, accurate, useful, does not vilify certain parties or individuals, does not invite ugliness, does not pit it, and most importantly does not steal the results of other people's writings. Try writing about things you like, make writing that comes from your heart, because the writing will make you comfortable and flexible in writing, don't just stick to writing about popular things because it will only make you a small part of the group of people who pursue popularity.

Make writing that is close to your life and daily life, it will make your writing sharper and wider because it has become part of your environment. The most optimal thing is to create writing that is sourced from your experience, please share your experience, then that way visitors will come by themselves. If you have expertise in a certain field, try to create a blog that focuses on discussing it, create dense and high-quality content, it doesn't need much, as sufficient and as much as you can is the best. Make writing in easy-to-understand language, expand your references by reading, it will increase your vocabulary and make your writing style stand out.

Content

The content of a blog has a considerable influence on a blog, for friends who have tried to pit their fate against Google Adsense, of course knowing how important and how much influence content has as a factor in whether or not a blog is accepted as an adsense publisher. Blog content that is not a duplicate aka plagiarism result and contains dense information will make the blog quite a lot used as a reference on Google searches.

The content of a blog will also determine whether the blog can have a high income on Google Adsense or not, this is my experience of being rejected many times by Google Adsense until finally maximizing changes to the content and trying it again until finally it was successfully accepted in the umpteenth time. So if you are also trying to be part of a Google Adsense publisher, please try to create quality content.

Template

Who would have thought that this one is a fairly important factor that affects the traffic of a blog. It is undeniable that most blog owners who start trying to increase income from blogs will start first through optimizing the appearance and code of the blog, overall called blog templates. The template of a blog will not only affect the appearance of the blog itself, but will also affect in terms of the "personality" of the blog in the eyes of search engines.

What does that mean? An optimal blog template will maximize the index results from search engines against the content of the blog. In addition, the blog template will also affect the mood of the readers. The messier and more crowded the template of a blog will interfere with the comfort of visitors, especially if it has slowed down the blog page loading process. In the worst situation, even though the blog content is very adequate, the uncomfortable condition and appearance of the blog will actually make visitors choose to look elsewhere and rush away. Of course, this will affect the blog traffic in the future.

So be good at choosing a template, or if you are able you might try to create your own template, or at least modify the template obtained in a lawful way as a true blogger. My advice in choosing a template is look for a template that is as light as possible, pay attention to the loading speed generated from the template. Pay attention to the appearance of the template, if it is too crowded, you should forget it, in my opinion, the simpler and simpler the appearance of a blog, it will make visitors more comfortable.

Sharing

Be an active person in sharing and exploring your blog content. There are many ways you can share about your blog, the easiest is probably to copy the blog link/URL to your personal social media or fan page. But in my opinion, the most optimal thing is to share blog content by joining various forums and discussions about relevant things related to the blog.

Simply put, you can try by helping people's problems through discussion forums, both local forums and international forums. The most popular ones that you often encounter are probably Kaskus and Stackoverflow which are more widely covered internationally. Try to answer the problems of the people in it then don't forget to point to your blog for more complete information, it might be enough to help you.

Cover

Those are some things that you might be able to pay attention to about how to increase the traffic of a blog. In general, there are actually still several factors that may affect your blog traffic, such as SEO Optimization by adding good and correct meta tags, blogwalking, mobile friendly optimization, responsive templates, webmaster optimization, and others that you may know more than me.

But for me some of the above will probably be very effective if developed in the right way. If you want to discuss this post, please leave your comments in the comment box at the bottom of this page. The commenting system on this blog uses the Disqus service, but you can still comment without having to have a Disqus account. Or you can also send your response via the contact page of this blog, if you are not busy the admin will immediately reply to your response. Thank you, hope it is useful and bye.
How to Promote Your Blog Posts Quickly

How to Promote Your Blog Posts Quickly

How to Promote Your Blog Posts Quickly - Of course it is very important to have a blog post promotion strategy, just because without one, your content that is barely produced will not reach its full potential. Promoting your new blog posts in any valid way that you can is not something that is optional but is necessary for the success of your website.

Every time you publish new content, this is a great opportunity to reach out and tell your existing audience but also get new readers, followers or customers. The mistake made by many people is to publish new content and hope that it will be promoted magically on Facebook or Twitter and get the attraction or thousands of visitors themselves.

This might be true for established websites with a large number of readers. For smaller websites or blogs, it is your job to get out and spread the word about your new blog post. What you will read below is a complement to my existing posts on how to increase website traffic - where I explain the most important website promotion strategies you need to use.


In this post, you will learn about the 11 most popular ways to promote new content. You will also learn how not to promote your posts, if you want to avoid problems and minimize your risk of getting a penalty from Google, Facebook or other search engines.

11 Ways to Promote your New Blog Posts


To shorten the time, just look at the reviews that I have made below.

1. Publish your new post on your Facebook Business Page


Add your new post on your web site’s Facebook page. This will get the message out to your fans. In order for this method to have a return i.e. traffic from facebook or likes to your new blog post you need to have A LOT of facebook fans (likes) on your business page.

2. Share the Facebook post with your friends (facebook personal account)


Share with your facebook friends (using your personal facebook account), the facebook post you have already posted above. In other words go to your personal timeline and like and share the post directly from your business page.

3. Share your post on Google+


Repeat the same process with your Google+ business page and Google+ personal page i.e. Share the new post on your google+ business page and then share that post with your personal google+ circles.

4. Publish your post on Twitter


Tweet about your new post. You can do different tests to find out which is the best time to tweet in order to have the best possible return. Actually you need to do the same with facebook and google+ and find out the particular timeframe that you have most of your fans/followers online. The easiest ways to do this is post or tweet in the morning, afternoon or night for a week and identify which time period gives you more likes, tweets, +1 etc.

5. Customize your Social Posts


Try to avoid automated posts on facebook or twitter. Instead of posting automatically on facebook or twitter do the postings manually and follow up any comments. You can still use a scheduling tool like buffer, but try to make your titles interesting so that people will click or share.

6. Use a catchy description


Use a catchy description with your social media postings. Sometimes the title is not enough to get readers attention, so try to be creative but to the point (avoid long sentences or paragraphs).

7. Share the post on Pinterest


Pin to your pinterest boards. Assuming that you always have an image associated with your posts (if you don’t, it’s time to start using images for your most important posts – at least), pin that to your pinterest board.

8. Use StumbleUpon


Add to stumbleupon. Stumbleupon was online before facebook, google+ and twitter and it’s a great way to get traffic to your web site and spread the word about your new content. I like stumbleupon because it’s very easy to use; it works and gives you the opportunity to discover really cool web sites and blogs available on the web, you otherwise wouldn’t know about.

9. Let your email subscribers know


Many web sites allow users to register to their newsletters but they never actually send a newsletter out. If you have an email newsletter configured make sure that your new posts are emailed to your subscribers.

10. RSS Feed


RSS is still one of the most effective ways to promote your web site and content. People who subscribe to your feed do it for one particular reason i.e. to get your updates so they are more likely to interact (share on their social media channels) with your posts as well.

11 Send Notifications (web and mobile)


This is one of my favourite methods. If you have a native mobile app (android, iPhone, Windows phone etc) for your web site, every time you publish a new post your users will be notified in their mobiles. It is a great way to promote your new post and get direct visits to your web site. If you don’t have a mobile app, you can use a service like onesignal (free), to send notifications to your subscribers.

Read also: Leverage Social Media To Promote Your Website

How NOT to promote your blog posts


The 11 methods explained above are in my opinion the best ways to promote your blog posts without losing too much time. While doing my research to write this article (originally posted in 2013),  I came across a number of other suggestions that should be avoided if you want to minimize the risks of getting a penalty from Google or Facebook.

Adding your blog post link in the comments section of other blogs: I personally don’t approve comments that have links because in the majority of cases their purpose is not to provide a useful comment but to get a link from my web site. As I matter of fact I consider such technique spamming and I doubt if it worth’s your time. Nowadays, all comment links are nofollow anyway, so you don’t have anything to gain in terms of link building.

Re-write the same post and submit as a guest post:  This was a trick of the past.

Re-writing the same post and publishing it on some other site for the sole purpose of getting a link back is a very bad idea. Guest posting is a valid way to build links if you do it the right way.

Join a blogging community and inform each other for new posts: Very bad idea as well. You should stay away from methods that involve exchanging links with other bloggers.

I’m not talking about contacting other bloggers and let them know about your new content, this is a valid method. What you should avoid is joining communities that they exist for the sole purpose of doing link exchanges. Adding your posts link as comments in facebook pages: Again, I consider this as spamming and if you do it consistently you will get banned or punished by facebook.

Syndicating your content: There some web sites like alltop.com, selfgrowth.com that group related RSS feeds from several web sites creating information portals. While this is a good way to get traffic to your site because these sites have many visitors, it is not the best way to promote your new blog posts.

The reason is that these sites have high Google trust and Google will index your blog post on those sites faster than on your site. As a result when you search for a title or a phrase from your post (using ” “) you will find out that Google is indexing the page on those sites and not yours.

This is not always the case, there are exceptions to this rule, but better avoid syndicating your new blog posts using this method. Instead you can syndicate your older posts (that are already indexed on your site). Certainly the above list is not 100% complete but is more than enough if you want to make efficient use of your time. Blog post promotion can be a time consuming process and you have to balance the effort vs return before deciding which methods to use.

I think it's quite a few tips that I can share this time about How to Promote Your Blog Posts Quickly. Hopefully it can be useful and good luck.

Source: https://www.reliablesoft.net/how-to-promote-your-blog-posts-without-taking-any-risks
How to Start a Successful Career in SEO

How to Start a Successful Career in SEO

How to Start a Successful Career in SEO - Do you want to start an SEO career? I’ve been working in the SEO industry since 2002 and in this post, I will help you decide if SEO is a career choice for you. Search Engine Optimization or SEO is not something new. It’s been around for almost two decades but it’s only in the last few years that started gaining ground as a real profession.

How to Start a Successful Career in SEO

Today, Universities around the World are offering formal courses on Digital Marketing and there are plenty of online options to get SEO training and become certified. If you want to break into a career in SEO, there are a number of factors to consider besides getting the right training. The job role of an SEO professional is not merely to apply in practice the theories learned through a course, but is much more than that.

10 Steps to Start a Career in SEO


So, if it’s not only a matter of getting the right training, what other skills should an SEO expert have?

The short answer is a diverse set of skills which includes analytical, communication and development skills (you don’t have to be a developer but you need to understand basic HTML code). The path to follow to get a job in digital marketing and start a successful career in SEO can be summarized in these 10 steps.

Towards the end of this post, you can also find answer to popular questions about SEO Career:
  • Is SEO a good career choice?
  • What’s the next step to advance your SEO Career?
  • How much money can you make as an SEO professional?

1. Build up your SEO skills


Before even thinking of applying for any SEO related job, you need to make sure that you have the necessary SEO knowledge. Spend some time familiarizing yourself with how search engines work, after all this is what SEO is all about; to optimize a website for search engines so that it ranks higher in the search results.

Get to know the different components that make up the SEO process like technical SEO, on-Page SEO and Off-Page SEO. Make sure that you can understand the terminology of SEO including key phrases like Keyword Research, link building, backlinks, white hat SEO, black hat SEO and any others terms you read in SEO related topics.

2. Improve your writing skills


One of the most common SEO tasks is to optimize the page title, meta description, headings and content of a page. You cannot do this successfully if your writing skills are not good. If you plan to work with US or UK customers and English is not your fist language, you need to take a course of find other ways to improve your English writing skills. It may sound like an optional step for now but as soon as you start doing SEO copywriting work, you will realize its importance.

3. Acquire basic development skills


You don’t have to be a developer to become an SEO but you need to have some basic development skills. You should be able to read and understand HTML code, know how a website is structured and understand the role of JavaScript in the web development process.

You need to possess the ability to work with popular CMS like WordPress to edit the titles and descriptions of a page as well as other SEO related settings (permalinks, comment settings, sitemaps, etc.). Part of your job responsibilities will be to guide developers to make SEO related changes to a website so you need to know what to ask for.

4. Build up your Analytical Skills


For any SEO work you do, you will have to prepare reports for the client or your boss. A good SEO report combines information from different sources like Google search console, Google analytics, and SEMRUSH. It is important that you have the necessary skills to read, interpret and present this information in a meaningful format. Knowing how to use tools like Excel and Google sheets is a must.

5. Learn how to use SEO tools


The right SEO tools can make your life easier, provided that you know how to use them correctly. Besides being familiar with the absolute essentials (Google search console and Google analytics), you also need to learn how to use and configure other SEO tools like:

Yoast SEO – The most popular SEO plugin in the market. Knowing how to use Yoast SEO does not make you a professional SEO but you cannot be a pro if you don’t know the ins and outs of Yoast SEO.

SEMRUSH – This is by far my recommended SEO tool. It’s a tool I use on a daily basis for many tasks including, keyword research, link building, PPC campaigns, competitor analysis and many more.

Chrome Developer Tools – A set of developer tools built into Chrome. You can use them to inspect the HTML code of a page.

Other SEO Tools provided by Google like Page speed insights and Lighthouse.

6. Become an expert in Google Webmaster Guidelines


Google has a set of rules, known as the Google Webmaster Guidelines. In this document, they explain everything there is to know about their quality standards and rules. SEO can sometimes be tricky and if you are not familiar with Google guidelines, you may do something that can get your website (or worse the client’s website) penalized and this means loss of rankings and traffic. This is also something that you may be asked in an interview so spend some time to read and understand the guidelines.

7. Get practical, build you SEO experience


I have mentioned above that the job role of an SEO is not limited to knowing the SEO concepts and theory but it’s mostly practical. With or without a formal education, with or without an SEO certificate, in order to become a successful SEO professional, you need to practice SEO and prove to your future clients or employers that you can improve the rankings of a website in the SERPS.

A company or SEO agency will hire you not because of your qualifications but for your experience and abilities to increase their rankings, get them more organic traffic and customers. The best way to build your SEO experience and learn SEO is to practice SEO. If you don’t have a website yet, then this is your first step.

Pick up a niche, do your keyword research and start a website asap. Work on your website’s SEO and try to get high rankings for as many keywords as you can. There will be obstacles in the way, that’s for sure. Don’t give up, learn from your mistakes and keep working until you get some decent results (in terms of organic traffic). This can be your passport to secure your first client or your first job as an SEO.

8. Become Google Ads Certified


Search engine marketing is not just about SEO, it’s also about Paid Search Advertising and Google Ads is the most popular PPC platform in the market. While your main focus is to learn SEO, knowing how Google Ads work, will help you get a better understanding of how Google works.

In a typical search results page, Google Ads are shown on top and below the organic results and it’s good to know what factors and under what conditions an ad can appear higher than the organic results for a given keyword.

SEO and Google Ads work great together and it’s also another opportunity for you to prove your expertise and offer a wide range of digital marketing services to your clients.

9. Get your first client


I mentioned in step 6 that you need to build your SEO experience by building and doing SEO work on your own website first. Once you feel confident that you know what you are doing and already have some good results, it’s time to take it a step further by acquiring your first client.

Your primary goal at this stage is to test your skills in a real-life scenario and enrich your CV with hands-on experience. Go to job portals like upwork, fiverr and peopleperhour and register for a freelancer account. These portals have hundreds of SEO jobs listed on a daily basis. Filter the requests and apply for SEO jobs you can execute based on your current knowledge and experience. Keep your prices low to secure a couple of contracts.

Remember you goal at this stage is not to make a living as an SEO freelancer, but to gain working experience and get ready for upcoming job interviews.

10. Prepare for the SEO interview


Once you have your SEO skills built up and some prove about your working experience, the next step is to prepare for the SEO interview. As an SEO agency we have gone through the process of hiring SEO’s a number of times in the past and we are always looking for specific things.

Most probably other agencies look for the same things, so follow the tips below to increase your chances of securing your first job as an SEO. When you are asked to introduce yourself, make sure that you mention examples of SEO work you did for clients (or your own website). This is more important than anything else. Then you can mention about any SEO Certifications or SEO courses you followed.

Be prepared to answer questions about Google Webmaster Guidelines and questions like:

“Do you need links to rank a website high in the results?”

“How would you optimize a page for a particular keyword”.

“How long does it take for SEO to Work?”

Is SEO a good career choice?


It is, if you are really passionate about the Internet. If you don’t have a true passion about the Internet and digital marketing in general, then becoming an SEO is not a good career choice.

Advantages of working in the SEO industry:
  • You can start your own business as a freelancer or SEO agency.
  • You can set your own hours.
  • You can work from home or remotely.
  • It’s a great opportunity to meet people from all over the World.
  • You can work as an SEO in an agency. There are many job opportunities available.
  • As the Internet grows, the need for all companies to hire an SEO, will become more important.

Disadvantages:
  • SEO is a fast-changing industry and while for some this is good and exciting, for people that are difficult to adopt to changes, it will be tiresome.
  • Clients are inpatient and sometimes their expectations are over and above what it can realistically be achieved for their websites.
  • Sometimes not everything goes according to plan. Regardless of how well you design an SEO campaign, it does not always work as expected. There are many factors outside your control that can destroy your plan and results.

Here you have it. This pretty much summarizes what it takes to start a career in SEO. If you have any specific questions let me know in the comments and I will do my best to answer them.
How to Become an SEO Expert

How to Become an SEO Expert

How to Become an SEO Expert - Do you want to learn how to increase your traffic and achieve higher rankings for the keywords that can generate more sales and revenue for your website? Then you should learn everything there is to know about SEO and become an SEO Expert.

How to Become an SEO Expert

Having SEO expertise is not a sole privilege of SEO professionals. It’s skill that can be mastered by anyone wishing to learn how to do SEO on their own. I’ve been practicing SEO for the last 15 years and in this post, you will learn what steps you need to follow to become an SEO expert.

Why everyone should be an expert in Search Engine Optimization (SEO)


Before getting into the steps, it’s important to understand the difference between an SEO expert and an SEO professional. An SEO expert is someone that knows how SEO works and how to apply SEO to increase the rankings of a website in Search Engines. An SEO professional is an SEO Expert that practices SEO as a profession either by doing SEO consulting, offering SEO services or taking clients on a project-by-project basis.

I’m mentioning this difference to point out that you don’t have to practice SEO as a profession to become an SEO expert. There are many advantages as to why you should improve your SEO skills even if you don’t plan to offer services to clients.

Advantages of becoming an expert on SEO


Increase your rankings and traffic – This is the most obvious reason as to why someone should aim in becoming an expert in search engine optimization. If you know how to optimize your website for search engines then you can take advantage of the increase in rankings and search engine traffic to make money online or build a successful online business.

Less dependency on SEO agencies – I know that this is not what you expect to read in the blog of an SEO agency but that’s the truth. If you have in-house SEO skills then you can grow your business without depending on external support.

Decrease costs – If you are a solo entrepreneur or blogger you can save a lot of money if you can do SEO yourself than having to hire an SEO consultant.

Make better decisions as who to hire to work on your SEO – If you know SEO yourself then it’s much easier to decide which consultant or company to hire to work on your SEO. You will be in position to understand what their SEO packages include and judge if what they are suggesting can actually help your website achieve better rankings.

Highly recommended for Marketing managers – if you work as a marketing manager then having a good understanding of SEO will give you an extra advantage over other marketing managers or colleagues in your organization.

No business can survive online without SEO – SEO is no longer optional. Websites that are not build with SEO in mind, there is no way they can survive in the highly competitive online World. Knowing SEO and how to use it correctly, can make a huge difference in your website’s future.

10 Steps to become an SEO Expert


Now that you are convinced that improving your SEO skills is not only for SEO professionals, let’s see what’s the fastest way to become an SEO Expert yourself.

Step 1: Understand how search engines work


Before even starting to think about SEO, the first step you need to take is to familiarize yourself with how search engines work. For many people this may be something that they already know (or think they know), but it’s always good to start with the basic concepts and then work your way up to the most complicated theories.

Step 2: Get to know The Basic Search Engine Marketing Concepts


Before getting your hands dirty, you should have a general idea about all the different disciplines that make up search engine marketing and digital marketing and not just SEO. You should have clear in your mind what to expect from SEO and what other tools you can use in conjunction with SEO to make your Internet presence stronger.

Step 3: Understand the true meaning of SEO


SEO is not just about keywords and links, it’s much more than that. The true mission of SEO is to provide users with a great experience and give them exactly what they want. Your goal is not just about getting more search engine traffic but it’s about turning that traffic into recurring visitors and customers. SEO has a number of subcomponents, the most important are:

  1. Technical SEO – Crawling and indexing
  2. On-Page SEO – Page optimization
  3. Off-Page SEO – Website promotion
  4. Content SEO – Optimizing content

Step 4: Choose the right SEO Training


Once you start learning SEO, you will realize one thing: There is too much information about SEO on the Internet and so many things to learn and this at the end creates a mess. If you decide to do this on your own without any help, you will end up with an endless list of articles to read and things to try out.

It took me years to learn SEO this way because back in 2000 when I started, there were no SEO training courses or guides you could read and have all the information in one place. Nowadays things are different. People wanting to learn SEO fast can do so by following a reputable course without having to spend endless hours searching the Internet and reading article after article.

Resources you can use:

The Complete SEO Course – Our own SEO course has everything you need to know about SEO. It covers both basic and advanced SEO concepts. You can take the course online or download the material as PDF and learn at your own pace. It is the only SEO Course you’ll ever need to read.

Google Digital Garage – Google has created a new set of courses covering everything you need to know about Digital marketing. They don’t go into the fine details of SEO but they are a great resource if you want to familiarize yourself with online marketing.

Moz SEO Course – Moz is company famous for their tools but they also created an SEO course which covers the basics of SEO. It’s not complete but it’s a good start for beginners.

SEO Guide – This is another guide from Google. It covers SEO from Google’s perspective. This means that you will not learn what actually works for SEO but what Google wants you to learn about SEO. Nevertheless, take a couple of hours and go through the guidelines, there are some good pieces of advice worth thinking about.

Step 5: Stay informed about SEO changes


SEO is not a static discipline. SEO rules and algorithms change all the time. Google alone is making more than 250 changes to their ranking algorithms per year. Good SEO experts need to know about these changes and adjust their SEO campaigns accordingly. The best way to stay informed is to follow a couple of SEO news websites that are proven to provide information about on-going SEO changes when they happen and not after it’s too late to do something about it.

Resources you can use:

Search Engine Roundtable – A must follow website by all SEO experts. Daily news about everything that is happening in the SEO industry. For me this is the most valuable and useful SEO news website in our industry.

Search Engine Land – One of the oldest websites in the SEO industry. Previously owned by Danny Sullivan, now he works for Google.

Google Blog – Google recently established a blog for sharing news related to Google products. They occasionally share news about Google search as well.

Google search blog – a blog by Google dedicated on Search.

Google Webmasters Blog – the official Google webmasters blog. Follow to get news about the latest changes in search.

KhalistaBlog SEO Blog – Our own SEO blog. It is updated on a weekly basis with guides, step-by-step articles and resources to help you practice SEO efficiently.

Step 6: Choose the Right SEO Tools

The truth is you cannot do SEO alone. There is so much information to process and decisions to make and if you try to do everything manually, you will spend your precious time into analyzing numbers instead of working on tasks that can get you better results. It’s also true that good SEO tools cost but in the long term the return is much more than the monthly fee you will pay for a good SEO tool.

Tools you can use:

Google Webmaster Tools (Free) – Google webmaster tools is perhaps one of the most useful tools for SEO. It is free and it can give you a lot of information about your website. Read my previous guide on how to use Webmasters tools to improve your SEO.

Google Analytics (Free) – Another free tool by Google. You can use Google analytics to learn a lot of things about your traffic and how users navigate your website. There are a lot of reports to explore and many metrics to analyze. This article, Google analytics for beginners, is a great place to start.

SEMRUSH (Paid) – This is my favorite SEM tool. It’s not free but you can use it for your SEO, PPC campaigns, competitor analysis, keyword research, link building, social media monitoring and many more. It is updated frequently with new features and it’s one of the best investments you can make for your SEO.

Ahrefs (Paid) – An alternative to SEMRUSH. It comes with a monthly subscription but it’s also one of the most respected SEO tools in the industry. Comes with a 7-day free trial so you can test it out before buying.

Step 7: Practice SEO – Don’t stay theoretical


SEO is not theoretical but it’s mostly practical. The outcome from studying the SEO theory should be a list of actions you can apply to your website and improve your exposure in search engines. The problem is that each website is unique and what works for one website may not be the best solution for others. That’s why it is necessary to actually practice SEO and not just stay theoretical. Reading case studies on how others have managed to succeed with SEO campaigns it’s a great way to get new ideas you can use and the inspiration you need to keep trying until you get SEO right.

Step 8: Demonstrate your SEO Expertise


They say that one of the best ways to learn something is to try to explain it to other people. This is true with SEO as well. I have learnt a lot of things and improved my SEO skills considerably when I started writing about SEO.

My recommendation is to start an SEO blog or a personal blog and share your SEO experiences with other people. Over time you will find that sharing knowledge is a great way to learn new things about SEO and at the same time you help other people, which is a highly rewarding experience.

Step 9: Be Patient


There is no way to talk about SEO and not mention the word “patience”. SEO takes time to work and you shouldn’t rush into conclusions too soon. SEO is not the quickest way to increase your traffic. If you want immediate results then try PPC campaigns. SEO is about creating a long term sustainable business by building a solid foundation that will get you organic traffic 24/7 for years.

Before making any SEO related change to your website you should take note of your rankings and traffic (for a period of time), before the change and compare it with the same period of time (in terms of duration), after the change. Monitor your rankings and traffic and give it enough time before taking further decisions.

Step 10: Follow the leads of established SEO Experts


Last but not least, in your path to become an SEO expert, you will face a number of difficulties. There will be times when you will be disappointed, frustrated and ready to give up. Don’t worry, this is normal to happen. If you read the stories of other people you will understand that none of them became what they are today because they are lucky. It’s the result of hard work and endless hours of testing and reading about SEO.

The list below includes 5 SEO experts you definitely need to follow for inspiration and for understanding how SEO can be applied in scale. All 5 have managed to build multi-million businesses and they managed to do it because they know how to use SEO correctly

Read their stories and spend some time analyzing their SEO practices. You may find that sometimes they do things differently than ‘traditional’ SEOs and this is because they have the confidence and expertise to try new things and experiment with SEO without being afraid to fail.

Neil Patel – One of the most respected SEO Experts in the industry. Don’t just read his blog but try to analyze his practices and how he managed to use content SEO in scale.

Brain Dean – He is the expert in link building. His blog is a great resource for case studies and techniques you can use to get fast results.

Eric Enge – Speaker, Founder and CEO of Stone Temple. An SEO with years of experience in the industry.

Joost de Valk – Founder and CEO of Yoast, the most popular SEO plugin.

Rand Fishkin – Co-Founder of MOZ, great presenter and entrepreneur

Conclusion


Everyone that has anything to do with a website or online business should become an SEO expert. The list includes marketing managers, developers, webmasters, web designers, social media managers, PPC experts, solo entrepreneurs and ecommerce owners.

Why? Because SEO is at the base of all digital marketing campaigns. SEO principles will not only guarantee the maximum possible exposure in search engines but they can help a website in more ways. Becoming an SEO Expert is not easy but it’s not difficult either. The process includes a lot of reading, practicing and testing.

If you are starting out now, the best way is to take a good SEO course so that you have all information in one place, use the right SEO tools and above all start practicing SEO. Learn from your mistakes and try again. Search engines and SEO are here to stay for years to come and this is the best investment you can make for your business and personal skills.

Source: https://www.reliablesoft.net/become-an-seo-expert/
How to Create an SEO Strategy for 2019

How to Create an SEO Strategy for 2019

How to Create an SEO Strategy for 2019 - Most businesses understand the concept of SEO and the value it brings. However, building a complete SEO strategy from scratch is no easy task. With the changing digital landscape, you need to modify your SEO strategy according to the latest developments.

How to Create an SEO Strategy for 2019

You need to organize your website’s content and help Google understand what the user needs to see. By ranking for long-tail keywords, you can improve your website’s search rankings.
Let’s take a look at how you can create your website’s SEO strategy from scratch for 2019.

1. Keyword Research

This is the first and most important step in creating an SEO strategy. Start by researching keywords that your audience is likely to search for. These are the keywords you need to target for your SEO. Once you’ve identified these keywords, you can use tools such as KWFinder to find more information about them. You can find their variations and see their search volumes as well as the difficulty of ranking for each. This way, you can narrow down a list of keywords that you need to target.

How to Create an SEO Strategy for 2019

Once you have your list of keywords, you need to dig in a little further and find long-tail keywords. These are ideally sub-topics of the keywords that you’ve identified. Long-tail keywords help you rank for exactly the topic you’ve written about.  For instance, if you create content around the keyword “SEO,” you will find it difficult to rank for that exact keyword. Additionally, you may end up competing with your own pages in search results. Instead, using keywords like “how to create an SEO strategy” or “easy SEO hacks” can help you rank better in the SERPs.

How to Create an SEO Strategy for 2019

Such sub-topics will create a topic cluster. Google uses these topic clusters to connect people to relevant search results.

2. Create Quality Content

Once you have your list of keywords and long-tail keywords, you need to start creating content around them. Content doesn’t necessarily mean just articles. It can also be videos, webinars, infographics, and others. This content should be high-quality and should provide value to the readers/viewers. You also need to use the keywords in appropriate places where Google can find them. Add them to the headers, page titles, meta descriptions, and the URLs as well.

Informative content which is written well will attract the attention of readers. You must also keep in mind that when you write your copy, that you do not overload it with keywords. Your articles should ideally have a keyword density of about 0.5-1%. Write the copy for your readers and make sure that it satisfies user intent. This will help you rank better according to Google’s RankBrain algorithm. The length of your blog posts matters as well and is taken into account by the search engines. Longer articles usually rank higher than ones which are shorter in length.

3. Optimize Your Visual Content

SEO of textual content might be easy. However, you also need to optimize your visual content for the search engines. Unlike text, images and videos cannot be read by search engines. You need to tell the search engines what they contain. This can be done using proper titles and alt tags so that the search engines can read them.

The alt text provides information to search engines regarding the content of your media files. Similarly, the title text can be used to further describe what exactly the content is about. Try adding the keywords to the alt and title text as they can make your content seem more relevant to Google. Images and videos can even catch the attention of people who’re visiting your website. So, make sure you use high-quality content there as well.

4. Build Backlinks

Google uses links between different pages and websites to figure out how they are connected. It is on the basis of these links that the search engine determines the authority of a website. A website’s content is considered more valuable when other high-authority sources are linking to it. These links are called backlinks.

The most simple version of backlinks is natural backlinks. They are the ones that are created without you putting in any extra effort. To get more backlinks, you can reach out to the webmasters of websites in your niche. You can then ask them to include your website’s links in their content. Approach only those websites which have a high domain authority. Backlinks from these websites will add value to your SEO. You need to keep such SEO tactics in mind when you build links. To find the domain authority of a website, you can use the Moz Link Explorer.

How to Create an SEO Strategy for 2019

Another great way of getting backlinks is by guest posting. You can write a high-quality guest post on another website and link it back to your website. This way, you’ll not only improve your SEO but also get some valuable traffic.

5. Utilize Social Media Well 

SEO doesn’t directly get affected by your brand’s presence on social media. However, indirectly, social media does affect your SEO. When you post content on social media, it’ll be seen by your followers and other people. Chances are that some of them may like your content and link your content to an article on their website. This way, you can easily get a natural backlink without much effort. Another added advantage of social media is that you can get valuable traffic on your website.

When you post high-quality content regularly, people will start seeing you as an authority in your niche. This can not only increase your fan-following but can even increase engagement and traffic to your website. You should also regularly interact with your audience. This is because they are the very people who may share your content and increase your brand’s reach.

6. Measure Your Success

You need to continuously keep track of how well your SEO strategy is working. Track your progress on a daily, weekly, and monthly basis to figure out what’s working and what’s not. You should analyze the daily organic traffic that you get from searches. Keep track of your backlinks and remove the ones which are broken. You should also check which keywords you’re ranking for and which pages are ranking under each keyword. This way, you can find out how successful your SEO strategy is.

As we enter 2019, the digital landscape is only getting more crowded. To stand apart from your competition, you need to plan and execute your SEO strategy to perfection. You need to target the right keywords and produce high-quality content regularly. Build as many quality backlinks from high authority websites as possible. This will ensure that you will rank higher in search results. Do you have any other tips to share for creating an SEO strategy for 2019? Let us know in the comments section below.
Substitute Google Submit the URL You Can Try

Substitute Google Submit the URL You Can Try

Substitute Google Submit the URL You Can Try - For bloggers using the google submit url feature to speed up indexing the latest articles made on blogs are common. This is done so that articles that have been published are quickly read or recognized by the Google search engine.

Usually to access the Google submit url page we can immediately visit it with the address "https://www.google.com/webmasters/tools/submit-url", if you have accessed it, you will see an input contact where you have to enter the article url the most recently published on your blog, then click the Submit button.


But at the end of 2018, the google submit url page cannot be used anymore to speed up indexing. But we can still access the link provided above and the contents of the display in the page are in the form of text along with links that suggest us to send a site map and use fetch as google. For more details, please see the picture provided above.

Even though Google submit url is no longer usable, you can use other alternatives to speed up the process of indexing your articles. Here I will explain the replacement of the google submit url that is missing with 2 ways so that your article is indexed quickly. Following are the steps:

1. Using Google Fetch As (old webmaster version)


The first replacement for google submit url is with the help of Google Fetch As. Fetch As Google itself is one of the features contained in webmaster tools, its function is to help the indexing process of published articles on Google search. Here's how:

- Go to the google webmaster tools page (make sure you have registered the blog with the webmaster tools)

- Please select the blog whose article you want to index and copy the url

- Then on the left sidebar select Crawl menu >> then select Fetch as Google >> then please enter the url of the article you want to index quickly (without the name of the blog).

Using Google Fetch As

- If you have entered the url of the article, there are 2 buttons available, the Fetch and Fetch And Render buttons. The second function of the button above is almost the same, both aiming to inform Google that there is a page that must be recycled for later indexed by the Google search engine. But what distinguishes it, Fetch and Render does a comprehensive crawl of the website, including the resources that make up the web pages that are crawled for example like CSS, Javascript, etc.

2. Use the URL Inspection feature on the Google Search console (latest webmaster version)


The second replacement for google submit url is with the help of the google search console. Some bloggers still don't realize that the Google search console can speed up the indexing of newly published articles. Here's how:

- Enter the google search console page. If your blog has been registered with Google Webmaster, it will automatically go directly to the dashboard / overview.

Use the URL Inspection feature on the Google Search console

- Then click the URL Inspection menu on the left sidebar >> Then please enter the url of your latest article in the search, then press Enter.

Use the URL Inspection feature on the Google Search console

- If the article has not been indexed, a notification will appear that "URL is not on Google" >> Then select REQUEST INDEXING.

Use the URL Inspection feature on the Google Search console

- Wait patiently, because the indexing process takes 1-2 minutes.

Use the URL Inspection feature on the Google Search console

- If it's finished, a process notification will appear. REQUEST INDEXING is successful >> Then please select GO IT in the notification.

- And until here you have succeeded in making the published article indexed. Please check on Google search.

These are the tips I can share this time about the Substitute Google Submit the URL You Can Try. Hopefully with these fairly short tips, it can be useful for all of you. Good luck.
Here's the Reason Why Text Structure Is Very Important For SEO

Here's the Reason Why Text Structure Is Very Important For SEO

Here's the Reason Why Text Structure Is Very Important For SEO - The text structure in a website is very important for SEO. If the content you write is structured and clear, the chances of getting a better ranking on Google will be higher. In this post, I will explain to you why the structure of text is very important for SEO on your website.

Here's the Reason Why Text Structure Is Very Important For SEO

How do people see the structure of your writing?


Not a few people, including myself. Before reading a content or article in various online media, you will usually see the structure of the text in its entirety.

After that if it's really nice to see it will usually start reading from above even to the end of the article. Sometimes some people also read only a few important points such as the subtitles and points in the article.

How does Google scan the structure of your writing?


It's almost the same as people seeing the structure of your writing but in a certain way. I will give you three examples of how Google uses the text structure to determine the ranking of a web page.
  • Google defines in several patents, giving a signal device such as semantic proximity. Semantics means learning the meaning / meaning contained in a language, code, or other type of representation. So, this semantic closeness refers to the proximity of the related words in a text. To be able to understand the semantic proximity of words, the structure of your text must be clear.
  • In other Google patents, Google explains clearly about the title. Titles that contain certain keywords are very important for the topic of an article.
  • With the Hummingbird update, Google has become much better at identifying synonyms.

There are still many patents that imply the use of text structures to understand an article or content.

As time goes by, Google becomes much better at analyzing content. Therefore, the better you write content, the easier it will be for Google to understand your content and therefore the ranking you get will be higher.

Writing articles with a clear structure also has a positive effect on Google search rankings. Well-structured text has a lower bounce rate and has a higher chance of being shared with various social media by others. This will automatically increase your ranking in Google search results.

Tips for improving your text structure


If you want to improve your text structure, then you need to pay attention to the following points:
  1. The first paragraph of your text or writing
  2. Content title
  3. The first sentence of each new paragraph

For more details, please refer to the explanation below from the three points above:

1. First paragraph

You must briefly explain what the article you wrote in the first paragraph. In a printed article, such as a story, a novel, or something else a writer usually starts with a kind of teaser or opening.

But there is no time for that if you write for the web, you only have a few seconds to draw the reader's attention to the first paragraph.

So, make sure the first paragraph tells the main message of your post. That way, you make it easier for readers to find out what the content of the post or article you wrote.

You also have to tell Google what content is contained in the content that you make by placing the keywords that you focus on in the first paragraph.

2. Title (Heading)

The title must be interesting and must clearly state the contents of the paragraph below. As I said above, some people might only focus on the title or points in your content.

Therefore, make an interesting title and according to the explanation below. I suggest that you place the title or heading above each long paragraph.

3. First sentence in each paragraph

There are several types of people with different writing styles.

Some write a paragraph consisting of 1 - 25 words only, there are more than 50 words per paragraph and there may also be writing up to 100 words in each paragraph.

This depends on each person, but I myself prefer writing under 50 words for each paragraph, or just about 2 or 3 sentences.

If you are the type of person who writes many words for each paragraph, it is better to pay attention to the key words in the main sentence. Whereas if you have a shorter type of writing, you can save keywords in the second paragraph or in the second sentence.

But the main point is to put keywords in the first paragraph of the entire contents of the content you make.

Conclusion


Make sure the first sentence of the paragraph has an important message from each paragraph below it. Because, everyone tends to read the first sentence of each new paragraph when they see your content or article.

Sentences or other paragraphs can contain explanations to describe what is in the core sentence or the first sentence in the main paragraph. Chances are that Google will pay extra attention to these sentences to determine the topic of the text you are making.

If you write well-structured articles and stay focused on the topics you are discussing with targeted keywords, your site's ranking will naturally increase.

So many articles that I can discuss this time about Here the Reason Why Text Structure Is Very Important For SEO. Hopefully useful and good luck.
Overcome the Decrease in Blog Traffic due to the Google Core Algorithm

Overcome the Decrease in Blog Traffic due to the Google Core Algorithm

Overcome the Decrease in Blog Traffic due to the Google Core Algorithm - If you experience a decrease in traffic on his blog this week, one of the reasons may be due to the effect of being affected by Google Core. Therefore, it's good for you to read more about the following Google Core Algorithm Updates that I will try to discuss.

In some information yesterday, Google made sure it was updating the Google Core algorithm earlier this week. Google has confirmed rumors that a search algorithm update took place a few days ago. The existence of the update algorithm does not inevitably make some sites may even increase rankings in search engines or vice versa, instead experiencing a decrease in traffic that clearly has a negative impact.

Overcome the Decrease in Blog Traffic due to the Google Core Algorithm

You need to know, that basically Google always makes improvements in various lines. Every time Google updates, there will definitely be a positive and negative impact on one or more changes whose purpose is of course to increase results with a high level of relevance.

Some are focused around certain improvements. In fact, when viewed from the impact it causes.

As I said above, this week, Google is releasing the Core algorithm update. Gradually, Google does it several times regularly every year. It was clearly confirmed by Google through posting on Twitter that it was releasing "Core algorithm update" since Monday. Obviously Google said the "routine" update was "all year round" and was referenced to follow up on the previous Core update.

Google also explained that the real impact on the annual Core search update caused some websites may be affected, either deindex, or just drop in rankings. Last week Google's top ranking, this week could have been freefall.

In general, Google says to continue to improve the quality of your site as a whole, and the next time Google continues to strive to be consistent with this update.

The following is Google's statement regarding the Google Core update that I have stated above:

On Monday, we released a broad core algorithm update, as we routinely sdo throughout the year. For background and advice about these, see our tweet from last month.

Like other update release events, some sites may experience adverse effects or profits. There is nothing wrong with the webpage that you currently have. Please observe the changes and immediately make improvements.

Overcoming the decrease in blog traffic due to the Google Core Algorithm


The following are some tips to overcome the Google Core algorithm update:
  • Stay focused on fixing less good content
  • Make the content more fresh and have good quality
  • Avoid creating content with a small number of letter characters
  • Avoid black hat SEO
  • Remove low quality backlinks
  • Use responsive design / mobile friendly templates

Tips to overcome the Core Algorithm update above in accordance with what I understand, based on the nature of the initial purpose of the existence of the Google algorithm is made. If the tips are too simple, that's what I know. You can also look for other references. The more you read, the more benefits you will get.

At least that is some summary about Overcoming the Decrease in Blog Traffic Due to the Google Core Algorithm. Hopefully with these brief tips, it can be useful and good luck.
How to Fix Blog Structure for SEO Friendly Update 2018

How to Fix Blog Structure for SEO Friendly Update 2018

How to Fix Blog Structure for SEO Friendly - Blogs with a very good and correct structure can make search engine bots easily index and crawl blogs. If the search engine bot cannot index and crawl the blog, then SEO optimization will not run properly. Here's the article How to Fix Blog Structure for SEO Friendly to help you optimize your blog.

How to Fix Blog Structure for SEO Friendly

Blogs that have a variety of structures have different SEO optimization techniques for blogs. Articles How to Fix Blog Structure so that I have compiled SEO Friendly into one-on-one and you can learn easily.

How to Fix Blog Structure for SEO Friendly Update 2018


1. Blog Templates

Templates have appeared with various types according to the manufacturer. From those who see the beauty of the blog, from the side of their own creativity, and there are also those who directly optimize the Blog Templates that they make to become SEO friendly templates. Few errors in blog templates can make SEO optimization a total failure. Because without templates, blogs will not be able to navigate properly.

2. Tag Heading

Templates have different Heading Tags to optimize your blog to become SEO friendly. Headings with bad structures can only make it difficult for search engine bots to start indexing and crawling your blog. But on the contrary, templates with neat and correct structures can make it easier for search engine bots to index and crawl your blog. To optimize heading tags in your template.

3. Meta Tags and Tittle Tags

Techniques for inserting Meta Tags and Tittle Tags on blog templates have been done by bloggers to optimize their blogs. Some follow the default template, follow the meta tags and tittle tags that they found when blogwalking, some are experimenting with their own meta tags. Don't get the wrong meta tag and tag tag on the template because the consequences are very bad for your blog.

4. Robot.txt and Tag Header

Every blogger has tried various types of Robot.txt and Tag Headers on their blogs. Sometimes there are people who are fiddling with what they don't know for what. If there are bloggers who are fiddling with robot.txt and header tags carelessly, the search engine bot will incorrectly respond to the intent of the robot.txt and the header tag that has been installed. So, be careful before you start unpacking the robot.txt and the header tag of your blog.

5. Loading Blog

The various causes that make Blog Loading very slow have begun to be taken into account. Bloggers who already understand SEO optimization have started to avoid things that make loading their blogs so slow. SEO optimization that is done with difficulty will not be useful if the blog has a long loading. Because it will make it difficult for search engine bots to index and crawl blogs. Moreover, visitors who are tired of waiting, instead of reading your article instead close the close tab on their browser.

Learn how to optimize your blog to be SEO friendly correctly. Don't just tinker with it carelessly. Articles How to Fix Blog Structure So that I have collected SEO Friendly through my own experience and through blogwalking. Do it right if you want your blog to be more SEO friendly than before. Hopefully useful and good luck.